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What Are the Benefits of Providing Salary Information in Job Advertisements?

This help article is about using salary data in job advertisements to increase visibility, transparency and application quality.

When posting a job, you can include salary details by specifying a salary range and defining parameters such as weekly working hours.


Why provide salary information?

Providing salary information offers several benefits:

  • Higher visibility on platforms such as Google for Jobs or Facebook Jobs

  • Better application quality through early comparison of expectations

  • More trust among applicants

  • Up to 40% more applications according to several independent studies


Legal Context

Current legislation requires employers to provide salary information but does not specify:

  • at which stage of the application process

  • or through which specific channel

this information must be provided.

Consequently, softgarden offers one convenient method of presentation—it is helpful but not mandatory. Employers may use other methods that comply with the law, provided the information is indeed made available.


Activation of salary data analysis

If you have activated the softgarden salary data analysis, the stored salary data will be used for statistical evaluations.

Activation is carried out by people with the “Just Hire Administrator” role under: Settings → Additional functions → General settings


Research on salary disclosure

  • StepStone Salary Study 2023 → +20–30% more applications when a salary range is specified

  • kununu/Prescreen Study 2022 → 68% are more likely to apply to job ads that include salary information

  • Indeed Study (Germany) 2021 → Salary is the most important decision-making criterion; ads with salary information receive 30–40% more clicks


Benefits for you as an employer

More applications (up to +40%)

✔ Greater relevance due to clear expectations

Improved employer image through transparency

✔ Particularly valuable in sectors with high competition for talent (e.g., healthcare, IT, skilled trades, sales)


How do I enter salary details?

When posting a job, you can:

  • specify a salary range

  • alternatively, enter a fixed salary amount

  • set the desired salary period (e.g., monthly or annually)

  • define parameters such as weekly working hours

This information is then displayed in the job advertisement.

You can decide how the salary details are shown. Choose between a salary range (default) or a fixed salary amount and define the appropriate salary period.

Use the live preview before publishing to check how the salary information is displayed to applicants.


Additional Notes

The display of salary data may vary depending on the job board, as platforms use their own layouts and rules.

If no salary data is provided, visibility may be reduced—particularly on platforms that use salary filters.

Tip: Use the live preview while creating the job posting. This allows you to ensure that the salary amount, display format (range or fixed figure), and pay period appear exactly as intended. Greater transparency regarding salary information can help align expectations early on and improve the quality of applications.

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